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RAI Technologies

More qualified calls for law firms.

A single case can be worth more than a month of ad spend, and the firm that answers first usually signs it. We build campaigns for high-intent legal searches and run intake around the clock, with conflict and qualification checks before anything reaches an attorney.

Who we work with

  • Personal injury
  • Immigration
  • Family
  • Criminal defense

What holds law firms back

  • Expensive clicks, uneven callers

    Legal keywords are among the most expensive in Google Ads, and many callers need a different practice area.

  • After-hours inquiries

    Accidents and arrests don't happen during office hours, and a voicemail often means a lost case.

  • Attorney time on intake

    Attorneys and paralegals spend hours screening callers who don't have a case.

What we do for law firms

  • Google Ads call generation

    Practice-area campaigns with tight geo and intent filters, plus Local Services Ads where eligible.

  • BPO and call center

    24/7 intake specialists who follow your questionnaire, run conflict checks and schedule consultations.

  • AI automation

    Instant text-back and call-back on web inquiries, with intake summaries sent to your case management system.

What counts as a qualified call

Qualifies when the caller...

  • Has a case type your firm takes
  • Is inside your jurisdiction
  • Meets your intake criteria

What drives your cost per call

  • What a customer is worth to you
  • How competitive your area is on Google
  • How strict the rubric is
  • Hours covered and daily caps

Agreed in writing before launch. Read our full qualified-call standard

Numbers we manage to

Every one is on your dashboard, every week.
  • Cost per signed case

    Spend divided by retained clients, from your case management system.

  • Qualified intake rate

    Callers who match your practice area, jurisdiction and case criteria.

  • Speed to answer

    Seconds until a live person or agent picks up, day and night.

  • Consultation show rate

    Booked consultations that actually happen.

Legal questions.

No. They follow your intake script, collect facts and schedule consultations. Advice stays with your attorneys.

Yes. We write ad copy and landing pages with your firm, and your attorneys approve them before anything goes live.

  • Consent-based outbound to consumers
  • A recording notice where state law requires it
  • Do-not-call scrubbing before every campaign
How we handle compliance

Talk to someone who has run law firm campaigns.

Bring your current cost per call. We'll show you what we'd change first.

No pitch decks. Or call (281) 410-8397, Monday to Friday, 9am to 6pm ET.