Cookie policy

This Cookie Policy explains how RAI Technologies LLC uses cookies, local browser storage, and related technologies on rai-technologies.com, what they do, and how you can manage your preferences.

What are cookies and browser storage?

Cookies are small text files stored on your device when you browse websites. Local browser storage (such as session storage) allows websites to temporarily store data within a single browsing session.

Categories of storage we use

1. Essential storage (always active)

These storage mechanisms are necessary for website security, region determination, and remembering your privacy choices. They cannot be disabled in our consent tool.

• rai_region (Duration: 30 days): Set by our edge infrastructure to record whether you are visiting from the EEA, UK, or Switzerland, ensuring appropriate consent controls are displayed in compliance with applicable law.
• rai_consent (Duration: 1 year): Stores your cookie preferences when you interact with our consent banner so you are not asked on every page view.
• Growth Planner session handoff: When you use our interactive Growth Planner and deliberately click "Discuss this scenario", your entered scenario assumptions are temporarily held in browser sessionStorage to pre-fill your strategy inquiry. This session record is automatically cleared once the inquiry page loads.

2. Analytics and attribution cookies (optional)

With your consent where required by law, we use attribution and measurement technologies to understand campaign effectiveness.

• rai_attr (Duration: up to 90 days): Stores campaign parameters and advertising click identifiers (such as utm_source, utm_medium, utm_campaign, and gclid) so inbound inquiries can be attributed to the marketing effort that introduced you. If you reject analytics, this cookie is deleted immediately and never set.
• Google Tag Manager / Analytics: When configured and permitted by your consent settings, Google services use cookies to measure site traffic and conversion events. For details on how Google processes personal data when tags are enabled, see Google's disclosure: How Google uses personal information.

Managing your cookie preferences

You can update your preferences at any time. When you select "Reject non-essential", the first-party rai_attr cookie is immediately deleted, and a signal is passed to Google Consent Mode setting analytics and advertising storage to "denied".

You can also manage or block cookies through your browser settings.

Third-party communication services

If you choose to communicate with our team via WhatsApp, your interaction is handled directly on WhatsApp's platform and is subject to WhatsApp's own privacy policies and terms of service.

Questions and contact

RAI Technologies LLC. If you have questions regarding our cookie practices, please contact us via our contact page or call (281) 410-8397. See also our Privacy policy.